ASHAFA, M. N.; USMAN, U.; IBRAHOM, S. Evaluating the Influence of Social Media Marketing on the Performance of Small Businesses in Birin Kebbi, Kebbi State, Nigeria: Influence of Social Media Marketing on the Performance of Small Businesses in Birin Kebbi, Kebbi State, Nigeria. UMYU Journal of Accounting and Finance Research , [S. l.], v. 7, n. 1, p. 98–109, 2025. DOI: 10.61143/umyu-jafr.7(1)2024.007. Disponível em: https://accountingjournal.umyu.edu.ng/index.php/ujafr/article/view/123. Acesso em: 25 apr. 2025.